Hulk Hogan is pissed. He’s suing Cocoa Pebbles cereal for using his likeness without his permission/without paying him. If you watch the commercial, it is blantantly obvious that they ripped off his image. The commercial has a cartoon wrestler that is almost a replica of Hulk. I’m not sure if they approached him to get his consent and he turned it down (which I highly doubt) or they just thought they would get away with it. The controversy pays for itself though. I’m sure this will settle out of court and Hulk with make a pretty penny. Watch below.