The Kardashians might be the only reality television family that become MORE authentic in the spotlight. If you watch season one of Keeping Up With the Kardashians, you’ll notice a very fame-hungry family, but as time marches on, they seem to be settled in what’s become a platform to promote their brand. And speaking of brands, hearing that Tristan Thompson cheated on Khloe Kardashian just days before giving birth, certainly didn’t help promote a family unit. But leave it to Kim Kardashian to beautifully summarize the debacle, by simply saying, “It’s so f*cked up.” Watch below.